With connections to the creative class in industries including leisure, fashion, entertainment and film, Hotel Labs is a natural choice.
Swedish born Martin Larsson is a highly energetic and accomplished professional with more then 20 years of excellent track record in the US tourism industry. Starting out working for music genius and composer Sir Andrew Lloyd Weber in New York, Martin gained vast skills in the Public Relations sector that later proved vital to his continued success in tourism. Recruited by the Rubell family (Studio 54) after their highly publicized split from “Hotel Icon” Ian Schrager, Martin catapulted his hotel career becoming one of the youngest Managing Directors operating for several years a small collection of hotels known as Rubell Hotels.
Martin later joined Thompson Hotels and held a regional position before he launched Hotel Labs in 2006 providing sales representation and assigned special consulting projects such as openings, takeovers and more.